Digital Marketing & Creative

Vera Rostonics

Hi, I’m Vera!

With a decade of experience in digital marketing, I specialize in crafting and executing comprehensive, end-to-end marketing strategies that drive results. From leading cross-functional teams to spearheading initiatives across email, web, SMS, multi-channel advertising, SEO, and content creation, I’m passionate about building compelling brand narratives, enhancing user experiences, and delivering communications that resonate with audiences while driving business growth.

My expertise lies in e-commerce, where I’ve achieved measurable success on platforms like Shopify, and BigCommerce, with tools like Klaviyo, Constant Contact, Meta, TikTok, Google, Amazon, and more. Fueled by a startup mentality, I thrive in fast-paced environments where innovation, adaptability, and calculated risks are crucial for success.

Throughout my career, I’ve explored nearly every facet of digital marketing—from strategy and project management to web design, SEO, A/B testing, product photography, and advertising on Meta and Amazon Seller Central. I’m always eager to dive deeper and share more about the work I’ve done and the impact I’ve created. You can contact me using the link below.

View my work

What I bring to the table…

Strategy & execution
Data Analysis & Marketing Analytics
Email/ SMS Campaigns, Strategy, & Automation
SEO/ SERP/ ASO/ CRO
D2C & B2B
Paid Advertising
Multi-channel Management
Web/ Video/ Graphic UX Visual Design

Case study

Orba 2 GTM Strategy

With Orba 2, we faced a unique challenge: transitioning from a “producer/music-maker” audience to a broader, more general creative audience looking to seamlessly integrate music into their daily lives. While traditional instruments and gear often make this process complex, Orba 2 simplifies it, opening the door to effortless music creation for everyone.

From designing the product landing page to crafting messaging for emails, ads, and Amazon, I played a key role in bringing this vision to life. Here’s a case study that captures the essence of this journey.

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Case study

Chorda GTM Strategy

Chorda was designed as the ultimate multi-instrument for the “bedroom producer” or hobbyist. Our strategy centered on showcasing its simplicity and versatility—positioning it as an all-in-one solution for music production. Unlike competing instruments that require multiple cables and extra gear, Chorda streamlines the process, making it effortless for creators to bring their music to life.

From designing the product landing page to crafting messaging for emails, ads, and Amazon, I helped shape the narrative and execution that brought Chorda’s story to life. Here’s the case study in a nutshell.

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Case study

G-Tech Shuttle

This project, completed during my tenure at DVE Store, focused on highlighting G-Tech’s redundant hard drives and their pivotal role in supporting production teams. Our goal was to communicate the importance of drive redundancy in ensuring data reliability and workflow efficiency for creators.

The campaign included an email series, a dedicated webpage, and a video showcasing the benefits of G-Tech drives. From designing the product landing page to crafting messaging for emails, ads, and Amazon, I played a central role in delivering this comprehensive project. Here’s the case study in a nutshell.

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Case study

Black Friday Promo Stategy.

My first job was Black Friday, ever since then I’ve been hooked!

With over 14 years of experience crafting Black Friday campaigns, I’ve developed a tried-and-true approach: collect leads early, remember that Black Friday isn’t just a single day—it’s a year-round strategy for marketers. Planning campaigns in advance, executing with precision, and riding the wave of momentum are key to success.

From designing product landing pages to crafting messaging for emails, ads, and Amazon, I’ve refined the art of delivering impactful promotions during one of the most competitive times of the year. Here’s the case study in a nutshell.